HTE Innovations

Home automation company upgrades its web presence as it expands.

The Challenge

HTE Innovations had a pre-existing website but as the company grew and became more successful, its site didn’t accurately reflect its brand. It was time for an upgrade – a site that showed what they do in a modern, sleek way.

Our Approach

Our first step was to understand the business as deeply as we could. We wanted to understand how homeowners benefited from hiring HTE Innovations. Since it is a technical business, it’s important that the site and the branding speak to homeowners’ motivations and desires.

The Result

A new site was created that more accurately reflected HTE Innovations, its services and its clients. The modern look and feel works perfectly on any device and the company is proud of its online presence.